People make the work of the church happen. It’s amazing that God uses His people to do His work. Furthermore, in this day and age, the work of the church involves a variety of responsibilities and roles. Particularly, in our modern culture, churches must establish an online presence through a website. One person alone can’t develop and maintain a church website by themselves. It takes a team of people to build a successful church website and use it for the mission of the church.
The question then is this: who should be on that team? What roles need to be filled to make your church website a success? Here are some fundamental roles that every great church website team needs to include.
Every team needs a visionary to set the team on course and move them along towards their goal. We can see this in action biblically in 1 Chronicles 12. For a church website team, this person might be a pastor or elder, someone who has formed a concrete vision for what the website will accomplish and communicate. This role could also be well-suited for a church member with a great eye for web design. The Visionary is the primary idea-generating person on the team. They know what the website is meant to accomplish and they have a roadmap to success.
A lot of church website work will happen after the site is launched. It takes consistent work to keep your website updated and to add new content. Consequently, an administrator who knows about upcoming church events, announcements, and behind-the-scenes elements is a great addition to the church website team. On the front end, this person can help keep the project on track by providing budget and timeline reminders. After the site is launched, they can be responsible for updating the content and the events calendar.
The Creative Implementer
Each church website team obviously needs a creative person to implement the website’s design. This role can manifest itself in a number of ways. For example, graphic designers, photographers, and web designers are all examples of “creative implementers”. They take the vision of the project and use their creative skills to implement it. This is an important role in our culture which highly values design and functionality in a website.
A well-rounded team
One of the keys to church website success is assembling an exceptional team. Whether it’s three people or thirteen, this team will be the people doing the work of the church. Finding people with a wide variety of skills and a passion for the ministry is critical. When developing your team, keep these important roles in mind.